special position

special position
special position UK US noun [C] MARKETING
a place in a newspaper, magazine, or website in which it costs more to advertise than in other places: »

The 15% premium is charged to advertise to guarantee any special position.


Financial and business terms. 2012.

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  • special position — /ˌspeʃ(ə)l pə zɪʃ(ə)n/ noun an especially good place in a publication for advertising ● If we are prepared to invest the money we could choose a special position for the advertisement …   Marketing dictionary in english

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